Serpent & the Swan - Australian Fashion Label


Boutique Fashion Label, Androgynous Unisex Collections

Serpent & the Swan, the Australian women’s, men’s and lifestyle brand that launched in 2009, is inspired by two sisters fascination with the anatomy of creatures and the connection between the macro and micro worlds that are contained within ourselves and the universe around us. The vision and aesthetic of the brand seeks to represent those ideas through drawing on different collection inspirations. Serpent & the Swan creates an alluring world within their lifestyle brand, which the consumer is invited and inspired to immerse themselves in.

A new focus for Serpent & the Swan is their Mesh Essentials Layer Me range which is designed to we worn under- neath or over with your fav slip/dress/jeans/swimmers/lingerie. Luxurious slinky lightweight high quality 4-way stretch power mesh are trans-seasonal basics in classic shapes and colours that provide an effortless style that reveals and conceals. Mesh Essentials can be seen worn by musicians around the world and is unique to the Serpent & the Swan signature look.

Fashion Designers - Sisters Hayley & Lauri Smith

Hayley Smith has had over 10 years experience in the fashion and costume design industries designing for some of the world’s top global fashion brands as well as working alongside musicians creating garments for stage and film.

Lauri Smith comes from a background in fine arts and special effects, which includes the production of prosthetics, props and monster making for television, music clips, clay animation and feature films.

MBFWA 2015

Australian women's, men's and lifestyle brand, Serpent & the Swan presented their Spring Summer 2015/16 collection, 'Mineral Kingdom' in an ethereal runway show. Singer, Sophia Brous' powerful voice captivated the audience, performing live a stunning musical experience as models took on a warrior persona, strong and empowered, reflecting the core of the label's identity.

MBFWA 2014

Featured in MBFWA 2014 with 'The Box' to unveil their new collection in a sensory runway showcase featuring a haunting live performance by Sarah Blasko with harp accompaniment by Clare Cooper.

MBFWA 2013

Serpent & the Swan made their much anticipated debut at MBFWA in 2013 with an installation in The Box, receiving critical acclaim from media and buyers in the Fashion Industry.

Fashion Press - Featured in Vogue, Elle and GQ

Serpent & the Swan has been receiving consistent press coverage in esteemed publications including Vogue Australia, ELLE Australia, GQ, Cleo, RUSSH, Nylon, Remix and Catalogue magazines and well as a number of online publications and celebrity product placement.

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Where can we buy?

Serpent & the Swan collections are sold in selected boutiques throughout Australia, internationally and online.

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